Our Book

If content is king, the network is queen, and to publish establishes your place in the order of the realm . . .

HiddenOpps™ is our shorthand for Workplace Hidden Opportunities, The Book. We are using the acronym ‘WHO’ to refer to both the intelligence network and the book.

Sample Selections and Chapter Focus

Workplace physical assets are most often referred to as corporate real estate by participants in its many industries. The workplace is ubiquitous. It is like the air we breathe. It is everywhere, with and without form. It is most often taken for granted until something unsavory occurs. Corporate real estate most often refers to the physicality of the workplace. It also refers to the functions that manage those assets and operations. Seven point five billion of us share this orbiting sphere. Our numbers are growing by about a quarter of a million per day. The velocity of change is staggering. Evolving technologies and innovations are exponentiality impacting that change. Healthcare, government, education, and every other industry sector of socio-economic life are becoming departmentalized, siloed, and segregated. Aligning our activities with the bigger picture and the importance of our individual roles within are easily obscured. Workplace Hidden Opportunities (HiddenOpps) decomposes this landscape and shines a defining light on the whole and its parts.
Alfred Einstein implored, ‘Make things as simple as they can be but not more simple than they are.’
The Magical Number Seven, Plus or Minus Two: Some Limits on Our Capacity for Processing Information was a paper, written by Harvard psychologist George Miller, which showed that people had the ability to hold in their short-term memory seven items, more or less. Any attempt to get them to hold more was futile. Miller half-jokingly suggested that the seven deadly sins, the seven seas, the seven days of the week, the seven primary colors, the Seven Wonders of the World, and several other famous sevens had their origins in this mental truth. These constructs and constraints have guided this understanding with the insights of leading global participants.

Workplace Hidden Opportunities uniquely explores what many global thought leaders argue is the most effective way to improved economies, communities, and world order – creating good and meaningful jobs. The workplace and corporate real estate infrastructure is the most vibrant and readily available platform at every level from unskilled labor to C-suite leadership to advance this objective.

The book is divided into six sections; Organization and Context, Ecosystem Participants, Component Costs of Real Estate, Industry Segments, Technology and Performance Management, and WHO Intelligence Network preceded by a Preface and followed by a Conclusion.
Section 1. Organization and Context put the evolution in perspective.
Section 2. Ecosystem Participants is comprised of: enterprise executives, managers and staff; service providers; auditors, underwriters, and analysts; networks and associations; colleges and universities; and public-private partnerships.
Section 3. Component Costs of Real Estate details twelve areas of business activity that forms the foundation for managing the assets and operations of a single location and the portfolio.
Section 4. Industry Segments distills and rolls up ninety-nine Standard Industry Classification codes into eight broad segments where there is commonality regarding the use of real estate.
Section 5. Technology and Performance Management reviews five emerged business applications that are transforming every aspect of enterprise: corporate performance management, business intelligence, business process management, social media, and geographic and industry benchmarks.
Section 6. WHO Intelligence Network spotlights global thought leaders across the universe. Connecting the dots is no easy task. There are 2 billion Facebook Users and 500 million LinkedIn members as of the 2nd quarter 2017. These numbers are increasing daily. Because of the dynamic changes in the industry, the level of innovation detail and the opportunity for members of the intelligence network to contribute to current and evolving content this companion website is now available for your participation or observation.

Unique and Important Characteristics
The book is estimated to be 60,000 words on 300 pages in 35 chapters and contain a bibliography, acknowledgments, and index.

Its unique characteristics distinguish the timeliness and relevance of its importance. Those are highlighted in these brief points.

  • The collaboration with the W100 insures a broad and deep perspective on the dynamics of the workplace and its underlying corporate real estate assets.
  • The subscription based membership of a companion network and website establishes both an active and relevant community.
  • Purchase of the book will include a year subscription to the network and its content.
  • The Book will serve as an important calling card and marketing tool for its contributors and participants.
  • The list goes on for those a wishing deeper understanding.

While the manuscript draft is in progress and the W100 membership is being formed we have prepared a proposal for literary agents and publishers. This proposal, under the excellent guidance of Michael Hyatt’s program course, Get Published, is being shared first with a handful of friends and colleagues respected as writers, publishers, and media advisers. Please bookmark this page and stop back occasionally for status reports. And for those of you interested in more active participation please use the Contact Us page for your inquiry.

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